HOW TO MAKE SURE YOU EARN MORE IN 2019 THAN YOU DID IN 2018

We all expect 2019 to be a bit more challenging than 2018 was. But there will always be transactions being done in every city in the United States. The question than becomes how you can get your share of these transactions.

They could be purchases or forced refinances for renovations , divorces, or removal of mortgage insurance and bill consolidations.

THERE ARE 3 THINGS TO CONSIDER TO ENSURE YOUR 2019 IS BETTER THAN 18.

FIRST- YOU MUST HAVE A REALISTIC GOAL AND PLAN FOR ACCOMPLISHING IT.

There is something magical about writing down your plan. But you must do more than just commit it to writing. You actually must have a plan for accomplishing it.
For example, if you want to earn 120,000 and you earn 100 bps per loan and your average loan is 250,000 than you know that you must close 48 loans a year.

But instead of focusing on the 48 loans for the year it is far better to break it down into much more manageable chunks. If you need 48 loans for they year than break that down to 4 loans per month which breaks down to 1 loan per week.
That is a far more manageable goal and makes it more realistic to accomplish.
In fact I created a software for myself that is just so good I decided to share it with originators serious about growing their business.
https://briansacks.samcart.com/products/48-books-delay

SECOND- YOU MUST HAVE PROVEN TACTICS AND NOT FALL FOR THE SCAM ARTISTS.
I am sure I don’t need to tell you that there are so many “characters” offering us new ways to generate business. But you need to have some criteria for who you will listen to. So let me share my criteria with you and see if you agree.
The person should be originating loans currently so they can share what works and what doesn’t and of course what is compliant and what is not.

They should be able to show real life examples from what is working today.
The truth is that your marketing should resemble a 4 legged chair. You MUST have more than 1 way to generate business.

For example your business could come from
Direct To Consumer Methods
Publicity
Realtor referrals
Past Client referrals
Referrals from other professionals like Accountants, Attorney’s and financial planners.
Your area of expertise like Boomerang Buyers or other niches.
There are actually 48 PROVEN Strategies that I share in my new Originator Success Manual
you can learn more about it here   https://briansacks.samcart.com/products/48-books-delay

THIRD- YOU MUST TRACK YOUR PROGRESS AND ALWAYS BE ADJUSTING COURSE.
Many originators will create a plan but most stop at that and look back 12 months later to wonder how they actually did.
I suggest strongly that after you have created your goals and decided on the tactics you will use, that you track your progress.
Each time you originate a loan track it. Write down or enter the loan amount, the source of loan and what tactic you used that generated it. Then at the end of each month you can go back and see what worked and what didn’t.

If you see one of the tactics working than continue fine tuning it. If you see other tactics that you thought would work but have not than you need to either revise that tactic or replace it with another one.

My sincere hope is that you will NOT just read this and move on. Actually break down these 3 steps and implement them. Once you do your business will immediately increase because of your new focus.

If you are interested in having a software that will track all of this along with 48 Proven Ways I generate new business visit
https://briansacks.samcart.com/products/48-books-delay

Dedicated To Increasing Your Production
Brian Sacks
http://48waysbook.com

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Do You Do Any Of These To Bring In New Deals?


Thought you might want to see what all the fuss is about with my new Book
48 Proven Ways Immediately Close MOre Loans

Here is just some of what is in the 48 Proven Ways manual

https://briansacks.samcart.com/products/48books

THESE PROVEN STRATEGIES WILL WORK IF YOUR MARKETING BUDGET IS ZERO…LIKE MINE WAS YEARS AGO!
HERE’S JUST A SMALL SAMPLE OF THE 48 PROVEN STRATEGIES YOU WILL USE TO IMMEDIATELY CLOSE MORE LOANS.
PAGE 14 – A No Cost Strategy That Gets You Instantly Credibility and exposure in your market.
-PAGE 15- A $10.00 Tool You Can Use Over and Over Again That Instantly Has Your Past Clients Promoting Your and Your Services

-PAGES 29- 31 Five Groups with major influence and the ability to send you business, that 90% of Originators NEVER market to.

-PAGE 44 – This tactic has generated 53% of my business and new agent relationships over the past six months alone.

-PAGE 47 and 48 – Every originator does open house flyers but these 2 open house tactics are so powerful agents will ask you to visit their opens and will get you their immediate endorsement.

This is a great response to the “I am just a listing agent” responses.
-PAGE 50- The solution for speaking to agents in closed offices who won’t return your calls or meet with you. But it’s even more important for those you do want to stay in touch with. This is truly the next best thing to being there in person

-PAGE 54 – This tactic alone will immediately grow your production immediately and costs you less than $5.00. I have never even seen anyone mention this strategy but it has been responsible for growing my business for over 20 years

-PAGE -62 – A TESTED way to generate Agent partnerships and stay in front of your current agents by showing your expertise. This can be done from the comfort of your office – just one hour a month and costs your ZERO Dollars to implement.

-PAGE 64- One Document that will totally separate you from your competition and immediately generate new loans if you have the courage to implement it.
Less than 1 in 100 Originators or companies use this strategy!

PAGES 67-69 The one tool I use to instantly gain credibility with my clients and agents. This tool automatically promotes me on Zillow, LinkedIn and Facebook. Doing this reminds your agents and my friends to continue referring me and let’s skeptical clients know that you should be their obvious choice

PAGES 70-73 – Are you tired of hearing “I’m just a listing agent”
These 3 tools are my response to that comment and it allows me to convert them by helping them get more listings… which of course gets you more buyers!

Check it out because it’s much more than just a manual- there is a special software and a private group attached to it as well and it’s less than a good Saturday night dinner

https://briansacks.samcart.com/products/48books

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Quick Way For Originators To Make More

We all want to close more loans , make more money and still have time to enjoy life right?
So I want to share a very quick way for you to do exactly that.

What I am about to share with you will sound very simple and that is probably why very originators ever stop long enough to actually do this.

IF YOU WANT TO EARN MORE THERE ARE ONLY 3 CHOICES…

  1. Ask Your Company to raise the basis points you earn on each loan.
    This is not likely to happen given the compression going on in our industry. Truthfully, during this time of the year when many are being recruited actively you need to make sure that if you do make a switch the company you are switching to has the ability to stay in business long term.
    You know the old saying- if its sounds too good to be true … it probably is.

2. WORK HARDER !

This might be a solution for a small minority of originators but only you know who you are right? The truth of
course is that most of us probably work too hard already. But let’s remember what we wanted as I laid it out in
the beginning of the article.
We want to CLOSE MORE LOANS- MAKE MORE MONEY- ENJOY LIFE.  

Many originators could not work any harder than they currently do so that is not a long term solution. Plus,
working harder is in CONFLICT with enjoying life right? One quick lesson here before we go any further.

YOU MUST BE CAREFUL WHAT YOU WISH FOR. 

3.  CLOSE THE SAME AMOUNT OF LOANS BUT MAKE MORE MONEY!

Yeah, I know what you are thinking and I personally that we could still get overage too but that is NOT our reality and it is not the strategy I want to share with you.

FIRST- AN EXERCISE OK?

Go Back to all of the loans you closed in 2018
Write down the total number of loans you closed____________
Write down the total dollar volume______________________
Write down who you referred the deals to you or the tactic that generated it______________

READY?
Seriously- 
STOP READING RIGHT NOW and do the exercise or the advice is useless !
Print it out if you have to.

If you did the exercise than you now have some VITAL information you can use to quickly make more money -work less and enjoy life.

THE QUICKEST WAY TO IMMEDIATELY INCREASE YOUR INCOME IS TO INCREASE YOUR AVERAGE LOAN AMOUNT SO YOU CAN CLOSE THE SAME AMOUNT OF LOANS AND WORK LESS HOURS…

You now know how many loans you closed
You know who gave you those loans
You know what your average loan size (was) because we are going to increase it.

I just did this for 2018 and my average was much higher than in 2017 because I made the effort to do this exercise.
Which means I made more closing the same amount of loans!

The other thing you will find doing this exercise is that certain agents doing larger purchases while others focus on grants and other lower first time buyers.  Now that you know this you should of course put more effort into cultivating more relationships with those agents and others like them.

Please don’t misunderstand this. If you have a great realtionship with an agent who occassionally does a smaller grant or first time buyer loan that is fine. I am talking about agents who SOLELY focus on smaller purchases.

So there you have it and I would love your thoughts and feedback.
OH- and I almost forgot, if you want to have tested and proven strategies to generate new relationships and the software that automates all of this tracking for you visit https://briansacks.samcart.com/products/48books

Dedicated To Increasing Your Production
Brian Sacks
https://briansacks.samcart.com/products/48books

 

 

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